TRUE MATTE. ZERO SHINE.

NO GREASE. NO CRUNCH. JUST TEXTURE.

FREESHIPPING ON ORDERS OVER $50

HOLDS SHAPE WITHOUT GETTING HARD

Clary's Matte Clay

$20.00
$25.00

For guys who want zero shine and maximum texture, Clary's Matte Clay delivers true matte hold with strong, all-day control. It's built on the same naturally derived, water-based foundation as the rest of the Clary's line — shea butter, kaolin and bentonite clay, jojoba oil — so it holds hard without turning into a stiff, unworkable mess.

It washes out completely with regular shampoo, so there's no product buildup weighing your style down day after day.

Why it works

  • True matte finish, zero shine
  • Strong all-day hold for textured and cropped styles
  • Naturally derived, water-based formula
  • Easy washout, no flaking or residue
Quantity

Strong All-Day Hold

Formulated based on modern gut microbiome research to support digestion and long-term gut health.

True Matte, Zero Shine

Clay and arrowroot absorb oil for a flat finish.

Water-Based

Rinses clean with one normal shampoo.

Workable, Natural Feel

Pliable in the hand; reshape with your fingers.

Mild Teakwood Scent

A subtle, warm woody finish.

 

BUILT BY A BARBER

strong hold.
zero shine.

Clary’s Matte Clay gives cropped styles, messy fringes, and textured cuts the grit to stay put all day — without looking styled at all.

One Jar =

17

Ingredients

the formula behind the hold

Real ingredients.

Real texture.

A balanced water-based clay formula built for strong hold, zero shine, and a pliable finish. Mineral clays, arrowroot, waxes, butters, and oils each have a job to do.

Water (Aqua)

Shea Butter

Kaolin

Bentonite

Arrowroot Powder

Jojoba Seed Oil

Aloe Leaf Juice

Glycerin

Candelilla Wax

Rice Bran Wax

Beeswax

Coconut Oil

Castor Seed Oil

Olivem 1000

Geogard 221

Citric Acid

Teakwood Fragrance

here’s how to use it.

Five barber-approved steps for strong hold, zero shine, and texture that still looks natural.

1

Start smaller than you think.

Use a pea-sized amount. A strong clay punishes over-application.

2

Emulsify until it disappears.

Rub palm to palm and through the fingers until there are no visible chunks.

3

Apply to dry or towel-dried hair.

Dry hair gives maximum texture; damp hair gives a softer, natural set.

4

Roots first, then shape.

Work through the roots for lift and grip, then break up the ends.

5

Layer instead of loading up.

Add a second small amount if needed to keep the finish undone.

what sets matte clay apart.

  • FORMULA TRANSPARENCY

  • BARBER-BUILT PERFORMANCE

The formula is the difference.

Every ingredient has a purpose: good hold, true matte texture, pliability, or clean washout. No mystery blend.

Water-based, clean washout

True matte, zero shine

Strong all-day hold

Pliable, natural feel

4oz of product 

Title

Built for textured cuts

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Strong, all-day hold

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True matte, zero shine

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Water-based washout

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Workable with fingers

Title

One-size-fits-most formula

Title

Hold can vary

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Finish can vary

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Washout can vary

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Can feel stiff or heavy

Need more answers about all our products?

Any purchase or account related information you can find in support articles.

Or drop us an email.

frequently asked questions

What kind of finish does the Matte Clay give?

It gives a true matte finish with zero shine. Your hair looks natural and textured, like you're not wearing any product at all.

How is the Matte Clay different from Clary's Clay?

The two use the same core ingredients but are balanced differently. The Matte Clay has more clay in it, so it dries completely flat with no shine. Clary's Clay has more wax, which gives it a light shine. Pick the Matte Clay if you want a dry, natural look, or Clary's Clay if you want a little polish

What hairstyles does it work best for?

It works best on textured crops, messy or piecey styles, quiffs, short-to-medium cuts and modern fades where you want separation and volume. For more texture and lift, spray on Clary's Sea Salt Spray before you apply the clay.

Is it water-based? Will it wash out easily?

Yes, it's water-based, so it rinses out much more easily than heavy wax or oil-based clays. You won't be stuck with a greasy film or buildup.

What's in it?

The main ingredients are kaolin and bentonite clays for texture and a matte finish, shea butter and jojoba oil for conditioning, aloe vera and glycerin for moisture, and plant waxes like candelilla and rice bran for hold. It's made with naturally derived ingredients in small batches, and it has a mild teakwood scent.

How do I apply it?

Scoop a small, fingertip-sized amount and rub it between your palms until it softens and warms up. Work it into dry or slightly damp hair, starting at the roots, then twist and shape the ends for texture. Start small and add more as needed, since clay builds up quickly.